In 1977, I was 12 years old and was going to a new camp that summer called “Wabikon“. Seeing as my dad owned a sports store in Ottawa called “Ritchies Sports Store“, I was decked out in a lot of clothes from Nike, Adidas, and Puma. In fact, one could say ALL my summer clothes came from my dad’s store.
But then I went to Wabikon and my entire cabin was wearing polo shirts with a little alligator on it. I soon learned the word: Lacoste!!
When I returned home, I started to slowly collect Lacoste tshirts and this trend continued till I was 16. I was a HUGE prep and was proud of it. Througout high school, I wore Lacoste tshirts, Levis jeans and Converse running shoes. Period.
Fast Forward to 2013!
A few weeks ago I received an invitation to attend a media night at the Lacoste store at Yorkdale and I quickly sent a reply back that I would love to attend. At the event, there was a preview of “the Annivesary Capsule Collection – “Edition and Unexpected”. Did you know that Lacoste is celebrating their 80th Anniversary? I loved walking around the store saying to myself “want” “want” “need” “want”!!
I was all too happy to celebrate with them. It was like going down memory lane but so much better. I can’t remember owning Lacoste shoes – but now I own a a pair and I can’t stop wearing them!!
Happy Anniversary Lacoste! Thanks for including me.
P.S. A huge thank you to the store manager who really demonstrated amazing customer service skills.