Posts Tagged ‘Theresa Albert’

Oct
14


 

How could I say no to an invitation that had the word “Cake Boss” in it? I love cake as much as the next person does and was eager to join in the fun, as Canadian Tire was launching the Cake Boss Bakeware Line in Canada.

The event was held at  The Fifth Grill & Terrance and when you walked in there were about a dozen tables that looked like this.

cake boss - table

I was a bit freaked to actually participate as I like to EAT cake but had never ever touched fondant before. Here’s proof of my total inexperience!!

ARGHHH.....

ARGHHH…..

However the lovely Gabby Parisi (@GabrielleParisi) who’s a cake decorating expert, came by each participant to help us out!! Clearly I accepted her help.

cake boss - help

I finally got a bit more confidence and decorated my cake after being inspired by watching Pay Chen and Theresa Albert decorate their respective cakes!!

A well deserved glass of champagne to celebrate my first cake decorating class!

A well deserved glass of champagne to celebrate my first cake decorating class!

Next time you are in Canadian Tire, please look out for the Cake Boss Bakeware Line. Another great addition to their ever growing kitchen department.

cake boss - line up

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Feb
24


How Did You Start Blogging?”

I get asked this question a lot so I decided it might be a good time to blog about the answer to this question.

Here’s the story (vs. Here’s the Recipe..LOL).

In April 2009, I was searching thru Craigslist and stumbled upon an ad that said “Wanted; Mommy Bloggers for A National Food Campaign”. I hit the link and sent an email that I guess entertained them, as I got an email back. (which was from  Agent Wildfire,  by the way)

They were looking for mommy bloggers for a National Activia campaign. There were a few of us selected…one from Western Canada, 2 in Toronto (@ParentClub and I) and I believe someone in Montreal too.

We  then signed a six page contract. We also had a skype call. Eventually I had a twitter lesson too  (thanks @theKaren). But  it NEVER GOT OFF THE GROUND.

I was really disappointed. In fact we were all disappointed.

I decided that I wanted to pursue “blogging” and thought I would research other mommy blogger sites. To be honest – at that time – I didn’t even know food bloggers or travel bloggers or lifestyle bloggers existed!

I sent an email to Urbanmoms and Jen Maier took the time to email me back and meet me at  a local Starbucks. The meeting ended with a handshake and a commitment that I would be called “Not So Supermom”, plus I would refrain from swearing. Those were the only rules!

I posted 3 times a week for a year as Not So Supermom and loved the experience. However all good things come to an end.

In September 2010 – my days with Urbanmoms were over.

I consulted with @theresaalbert for an hour on the phone – who counseled me whether to go to another mommy website or start my own.

The outcome of that discussion: To start my own blog.

I then hired a young woman who was starting a web design business and bingo  – 6 weeks later I launched Momwhourns in October 2010.

What a great journey it has been.

The End.

ps blogging wouldn’t be so much fun with the amazing support of my readers. Thank you for your continued support over the years.

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